When it comes time for the annual Strategic Vision Total Quality Impact Awards, here at Roling Ford, we’re always impressed by Ford’s showing, but for the 2016 TQI survey, we were blown away by the results! It turns out folks are really satisfied with their new Ford models! Not only did the Ford brand win a corporate-level award, but three individual Ford models won top honors in their segments, which means we’ve got three great vehicles to recommend to you if you’re in the market for a new car. But don’t take our word for it, the scores come from the responses of actual new-vehicle owners, so take their words for it.
Strategic Vision Sees Ford Cars and Trucks as High-Quality Vehicles https://t.co/jpmNm97oJK pic.twitter.com/zhHDkj6n8i
— Ford-Trucks (@FordTrcks) June 22, 2016
The survey is based upon the responses of over 39,000 respondents, who are the owners of new 2016 model year vehicles surveyed after 90 days of ownership. Strategic Vision calls the TQI score a “measure of experience that encompasses positive and negative product experience, including reliability, driving excitement, and other aspects of dealership experiences.” The segment winners run the gamut from electrified powertrain to muscle car to full-size truck, so whatever you’re driving needs are, we know we’ve got just the vehicle to match.
Ford’s segment winners for the 2016 Strategic Vision Total Quality Impact Awards:
- The Ford C-MAX Energi won the segment of Small Alternative Powertrain Car, beating all other small hybrid and electrified vehicles by over 150 points in the process.
- The Ford Mustang came in strong with a segment win among the Standard Convertibles for high scores in image, interior design, and power.
- Last but in no way least, the Ford F-150 won the top spot in the contentious Full-Size Truck segment, but what do you expect from one of the most recognizable members of American’s best-selling lineup of F-Series trucks?
“We see time and again that for consumers, innovation does more to communicate quality than an absence of problems does.” —Christopher Chaney, senior vice president, Strategic Vision.
If you’re looking to get behind the wheel of a new vehicle this summer, you’re invited to come see us in our showroom, located conveniently on 1105 Mason Way, Shell Rock, IA. We’ve got a great selection of new and pre-owned Ford models for you to peruse, and our team of helpful sales associates would be happy to get you behind the wheel for a test drive in the model that checks all the boxes on your list.