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The Ford Flex continues to bring innovations to motorists from all walks of like. Indeed, the Ford Flex is one of the more popular vehicles on the roadways of Shell Rock today. One of the primary reasons why the Ford Flex is highly regarded is because of its technology features. The Ford Flex technology features include active park assist, a system that makes parallel parking a much easier task.

Comfort can make a ride a lot better. We know how comfort can enhance the rides of our vehicles at Roling Ford. The Ford Explorer has done a lot to bring about the comfort features of the vehicle. There are certain packages that this type of model has which will bring something unique to the customer.

Is a subcompact car on your list of future purchases? If so, the Ford Fiesta at Roling Ford in Shell Rock, IA is an exceptional subcompact car and popular model at our dealership. Many consumers are pleased with this model because it comes equipped with innovative technology features that offer drivers and passengers convenience and entertainment.

Regardless of the type of driving you do in Shell Rock or the surrounding areas, the 2018 Ford Expedition can let you take on any driving conditions with ease. As a full-sized SUV, it has the space to carry your family around town or into the mountains on the weekends.

To ensure a smooth ride on rough roads, the Ford Expedition has a Continuously Controlled Damping system. 

Look closer at the Ford Fusion Energi plug-in hybrid and the safety features too.

When your vehicle starts to drift out of the lane lines, this is when the Lane-Keeping System is the Ford Fusion Energi is activated. Scanning the road surface, as the car drifts out of the lane, the system sends vibrations to the steering wheel to get the attention of the driver so they take action quickly.

These days, the exterior design of a vehicle is just as important as what it has to offer under the hood. Luckily, the 2019 Ford Flex sports a modern look that will turn heads. This popular three-row mid-sized SUV is designed to suit anyone's style.

The first thing you'll notice about the Flex is its sculpted lines. The SUV has linear accents throughout. 

Ford Focus owners appreciate the many interior features that come with all of the subcompact models. Upgrade the Focus with leather-trimmed and heated seats that electronically, enable passengers to make up to eight adjustments. The headrests also have four positions. Keep your hands warm during winter by selecting the heated, leather-wrapped steering wheel. 

If you’re looking for a popular mid-size SUV with sleek performance features, look no further than the Ford Edge. Auto start-stop technology and a responsive six-speed automatic transmission make this a fun, safe car to drive.

Conserve gas while you’re commuting in city traffic or stop-and-go highway traffic. The auto start-stop technology detects when the car comes to a complete stop and powers off the engine. 

Creating more energy is a key part of owning a hybrid. Luckily, the 2018 Ford C-MAX makes this process easier. It's equipped to harness as much energy as possible and can even teach you how to drive for maximum efficiency.

The C-MAX uses regenerative braking to refuel the batteries. Each time you apply the brakes, approximately 90 percent of the energy produces is gathered and stored in the lithium-ion batteries. 

In these modern times, what makes a good car is not only its power, speed, and comfortability, but also the tech that comes with it. Not only is the Ford EcoSport a popular compact SUV, but it can provide you with some very convenient technological features.

One of these features is the SYNC 3, an information and entertainment system that is activated by the sound of your voice.